- #Global smartphone os market share how to#
- #Global smartphone os market share android#
- #Global smartphone os market share windows 8#
- #Global smartphone os market share tv#
#Global smartphone os market share how to#
Are Google and Apple trembling? They surely have reason to.Īlthough comfortably in 2 nd place, Apple will no doubt be contemplating how to reverse the deceleration in growth.
#Global smartphone os market share tv#
Developing an OS experience of their own makes even greater sense when considering the company’s healthy shares of the tablet and Smart TV markets. Indeed, if any company were to pull off a significant overnight entry into the Android-iOS dominated mobile OS space, it could very well be Samsung. And that relationship appears to be souring already, with Samsung seemingly prepping up a big push behind its Tizen mobile OS.
#Global smartphone os market share android#
However, the biggest risk to Android is the relationship with Samsung, which contributed a whopping 42% of all Android shipments in 2012. Android has also seen a rapid expansion of share in key developing nations and far eastern markets such as China, Japan and Korea. On the face of it, Android should still continue surfing the waves of success brought by a long list of vendors using their OS as a key part of their strategies. The big question is where do they all go from here? If this continues, we should see Microsoft inevitably supplant BlackBerry by claiming 3 rd place during Q1 2013.
The initial findings are good, with a market share of 2.6% during that quarter and 6 million shipments worldwide means a 150% increase compared to the same quarter in 2011.
#Global smartphone os market share windows 8#
Hot on the heels of BB are Microsoft, who launched their new Windows 8 OS during Q4 2012. BlackBerry has sought to fight back with a new OS and smartphone, released in only a few select markets, however on examining the BB10 one cannot help but think this is too little and about 5 years too late. Trailing in their wake, we have BlackBerry in 3 rd place, with a 4.5% market share, shipping 32.5 million units in 2012 but down an alarming 36.4% on 2011.Worse still, that market share slipped to 3.2% for the last quarter of 2012, a year on year decrease of 43.1%. Even so, this share is slightly down on the 23% the Cupertino-based company posted in the last quarter of 2011.
The last quarter of 2012 actually saw iOS capture 21% market share with an extremely good Christmas period under the belt. Given this is an increase from 93.1 million units shipped in 2011, this should go part way to dispel the myth that iOS is struggling for growth. Q4 2012 actually saw the Android share hit 70%, which is a huge year on year increase of 88%, compared to Q4 2011.ĭespite the highly publicised Maps debacle, demand remains strong for the iPhone 4 & 5 and Apple maintains an 18.8% share of the Global OS market, shipping 135.9 million units in 2012. Given the diversity of smartphones available, it’s hardly surprising to see Android remain on top, with a 68.8% share of the 722.4 million devices shipped in 2012, which is a 104.1% increase on 2011. This marks a critical moment for the global smartphone and OS ecosystem, posing speculation as to where the seemingly runaway leaders go from here and how other Operating Systems can catch them. New research conducted by IDC’s Worldwide Mobile Phone Tracker found that in Q4 2012 Android & Apple (iOS) increased their dominance of the Global Smartphone Operating System Market, with a combined share of 91.1% compared to 75.9% combined in Q4 2011.
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